Vaping & Flavoured E-Liquids Ban See People Turn Back To Cigarettes

As of January 2020, the FDA finalised an “enforcement policy on unauthorised flavoured cartridge-based e-cigarettes that appeal to children, including fruit and mint.” This move came as the country sought to drastically reduce youth vaping; however, we are starting to now see the repercussions from this ruling. 

The Wall Street Journal reports on those “switching back to traditional cigarettes from vaping devices in the wake of federal restrictions on e-cigarette flavours.” 

Numerous findings have demonstrated that vaping and e-cigarettes are safer than cigarettes. In relation to flavoured e-liquids, researchers at the Department of Health Policy and Management, at the Yale School of public Health in Connecticut state “adults who vaped flavoured e-cigarettes were more likely to subsequently quit smoking than those who used unflavoured e-cigarettes”. 

A study with 17,929 participants evaluated differences in smoking initiation and cessation after vaping uptake among those who used favoured vs unflavoured e-cigarettes, separately by age group. Not only did this study outline the benefits of flavoured e-liquids for those aiming to give up smoking, they also found that vaping flavoured e-cigarettes was not associated with increased youth smoking.

Meanwhile in the UK youth vaping continues to remain low, NHS statistics in fact showing a decline since 2016. There have been no moves to ban flavoured e-liquid in the UK, instead maintaining strict regulation over the production and sale of all e-liquid within the UK to fall within TPD guidelines, meaning that vaping has remained a safe alternative for those looking to quit smoking.