Public Health England (PHE) recently reported that the number of youths smoking cigarettes continues to decline while e-cigarette usage remains low. In 2018 PHE launched a survey which found that 84.4% of 11-18-year olds had never used an e-cigarette or were aware of them.

In the report Vaping in England: an evidence update 2019, PHE found that cigarette usage continues to decline after research found only 4.5% of teens had smoked in 2017. This is a dramatic drop from 18.7% in 1997.

Since the 1990s smoking has slowly declined following negative views on cigarettes from youths. In 1999 a government survey found 70% of young people thought it was ‘ok’ to smoke by 2015 this had dropped to 27%.

Throughout this slow decline, e-cigarettes became available on the market and rapidly gained popularity, especially when reports from PHE in 2018 found vaping to be 95% less toxic than smoking. However, in this study by PHE, officials found that during the introduction of e-cigarettes there was no interruption or slowing down of the decline in cigarette usage.

A major concern for government officials is the regular use of e-cigarettes in teenagers and young adults. The report debunks this after finding that regular use of the devices in 2018 with 11 to 18-year-olds remained low with only 1.7% reporting regular usage.

The report did find that 11.7% of youngsters had experimented with the devices but as little as 1.7% continued to use them regularly. Alongside this, youngsters’ opinions on smoking over the years has become more negative and continued to do so when vaping became popular.

This report is something to welcome as it debunks myths and fears that links e-cigarettes so closely with traditional cigarettes - something which is preventing vaping from becoming more acceptable in society.

It’s such evidence that will give official bodies evidence and momentum to relax the laws on vaping. Only last year did MPs release the Vaping in Workplace and Public Places report that looked to challenge restrictions on vaping.

MPs are continuing to lobby to get more relaxed laws that allow vapers to use devices inside public areas such as bars and railway stations. Cigarette and e-cigarette restrictions in most places are the same, despite continued reports that second-hand vapour is harmless.

Alongside all of this the Chief Executive of Public Health England, Duncan Selbie, has previously said that e-cigarettes will play a key part in England becoming tobacco-free in the next ten years.

The support of e-cigarettes continues to rise as the NHSCancer Research UKASHMPs and Public Health England, to name a few, use e-cigarettes in stop-smoking campaigns.

Support and encouragement of e-cigarettes could further increase after research at the start of 2019 found e-cigarettes to be twice as effective as nicotine replacement therapies.

Comment below and let us know what you think of the new report and how you think this will impact on the vaping industry?

*All statistics used above come directly from the latest report by PHE, which can be read in full here.